Anita Tadayon

Anita is an accomplished technology and transformation leader with over 25 years’ experience delivering innovation at scale across industries including telecoms, media, FMCG, pharmaceuticals, chemicals, and government. She has held senior executive and non-executive roles, advising boards and shaping strategy at the intersection of technology, business, and customer value.

A passionate advocate for responsible and practical AI adoption, Anita combines deep technical understanding with a strong track record in leading complex change. Her expertise spans product development, intelligent customer journeys, and large-scale digital transformation—grounded in real-world delivery and commercial impact.

At VMO2, she plays a key role in defining the future of connectivity, working across organisational boundaries to drive innovation, collaboration, performance and technology strategy. Anita is driven by purpose and believes that AI—when harnessed with intent — can unlock both operational excellence and better outcomes for people, businesses, and society.